Dipali Shanker

I am a seasoned Revenue Management and Pricing Strategy professional with over 9 years of proven experience driving revenue growth, optimizing pricing models, and delivering strategic financial insights for leading global airlines and financial institutions.

Currently, I serve as Senior Manager Revenue Management at Air New Zealand, where I lead domestic inventory and route performance to consistently achieve revenue targets. I develop and implement scalable revenue strategies, collaborate cross-functionally with system providers and commercial teams, and contribute to financial forecasting to guide business decisions. I am also deeply involved in team coaching and talent development, ensuring sustained high performance.

My background includes managing complex pricing projects and competitive market strategies at Virgin Atlantic, where I successfully launched new pricing frameworks, optimized branded fare portfolios, and partnered with international stakeholders to maximize route profitability.

Earlier in my career, I gained comprehensive financial and commercial experience through a graduate program at Royal Bank of Scotland, focusing on product proposition simplification, commercial client management, and sustainable energy sector exposure.

Key strengths include:

• Revenue management & route optimization
• Pricing strategy & competitive market analysis
• Financial forecasting & budget creation
• Cross-functional stakeholder collaboration
• Team leadership & development
• Process improvement & documentation

Whether you need expertise to refine your pricing approach, develop revenue-boosting strategies, or navigate complex financial forecasts, I bring a strategic mindset paired with hands-on execution to deliver measurable results.

Let’s connect to explore how I can help drive your business forward with data-driven revenue and pricing solutions.