Google Ads & Analytics Campaign for Almighty Beverage Brand

Marketing by Bayden Jackson

Google Ads campaignYouTube marketingremarketing strategiesGoogle Analyticsecommerce marketingROI in advertisingbeverage brand marketingNew Zealand beverage brands
Completed
September 2023
Category
Marketing
Location
Auckland
Role
Digital Marketing Consultant

About this project

GOOGLE ADS, YOUTUBE, REMARKETING & ANALYTICS

INTRODUCTION
Almighty is a clean and conscious beverage brand operating across New Zealand and Australia. Almighty make drinks that are for the everyday moments as well as the special ones. A drink to have at the office. With your lunch. After a workout. On the dance floor.

OUR GAME PLAN
Working alongside Fraser at Blank Space Strategy, the brief was to develop a Google Ads strategy that would work toward achieving an ambitious online revenue target and support the launch of its new caffeinated sparkling water range, Almighty Active.

RESULTS
Planning and implementation of a paid search layer which achieved over 960% ROAS over a 6 month campaign‍ duration.

Project Gallery

Bayden Jackson

Digital Marketing Consultant

Location
Auckland